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Gaming

Measure what drives your best players

From casual puzzle games to hardcore RPGs, Appmeasurely helps gaming studios measure UA performance, track player LTV, and protect ad spend from fraud.

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40%
Avg fraud rate in gaming
Higher LTV from organic users
D30
Retention tracking
Real-time
In-app event tracking

Everything your gaming app needs

All the measurement tools that leading gaming apps use to grow faster and spend smarter.

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UA campaign attribution
Know exactly which networks, campaigns and creatives drive your most valuable players. Compare LTV across Google UAC, Meta, IronSource, Unity Ads and more.
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Gaming fraud protection
Block click flooding, device farms and install fraud before they drain your UA budget. Gaming has one of the highest fraud rates of any mobile vertical.
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Player LTV & retention
D1, D7, D30 retention grids and LTV curves by media source. Find the channels that bring players who actually stick around and spend money.
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Conversion funnels
Visualize drop-off from install → tutorial → first purchase → repeat purchase. Find exactly where players churn and fix it.
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Creative analytics
Compare video, playable, banner and interstitial performance across every network. Find your winning creative formats and scale them.
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Publisher & affiliate tracking
Track performance across gaming ad networks, review sites and influencer channels with custom tracking links and real-time postbacks.

Common use cases

How gaming teams use Appmeasurely every day.

  • Track in-app purchases and virtual currency spending
  • Measure level completion and tutorial drop-off
  • Compare ROAS across rewarded video vs interstitial
  • Identify your most valuable player segments
  • Detect and block device farm fraud
Ready to get started?
Join hundreds of gaming teams using Appmeasurely.
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Start measuring your gaming app today

Free plan available. No credit card required.

Start for free → Talk to sales